Frisco: Peak One Parcel

Like many Colorado mountain communities, the town of Frisco is experiencing rapid growth and escalating housing costs. The town's popularity as a resort destination coupled with the scarcity of developable land in the area has made it almost impossible for local workers vital to the town's economy to find affordable housing in close proximity to their workplace. Subsequently, more than two-thirds of local workers are now forced to commute long distances to Frisco with just 27% of workers residing in the town.

The Town of Frisco hired Perry Rose, an affiliate of Jonathan Rose Companies, to address its affordable housing problem by facilitating a public planning process that includes financial feasibility analysis and site planning alternatives for the Peak One Parcel, a 12.6-acre site purchased by the town in 1998. The planning process was designed to engage various interest groups and stakeholders throughout the community in a dialog to create consensus about the future use and development of the site. The goal was to create a high quality, financially feasible plan with the necessary political support to ensure its implementation.

The Peak One Parcel is adjacent to existing neighborhoods and infrastructure. It includes open space and environmental assets that can be woven into the fabric of a new neighborhood with a diverse mix of housing types and incomes as a model solution to the area's middle income housing crisis.